Privacy Policy
Last Updated: January 2026
Lancs Business Plus ("we," "us," "our," or "Company") operates lancsbusinessplus.org.uk. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all its content, functionality, and services offered in connection with Mecca Bingo affiliate content and recommendations.
Information We Collect
We collect information in the following ways:
- Personal Information: Name, email address, and any other information you voluntarily provide when contacting us or subscribing to our services.
- Technical Data: IP address, browser type, operating system, and device identifiers.
- Cookies: Small data files stored on your device to enhance user experience and track preferences.
- Usage Data: Pages visited, time spent on site, links clicked, referral sources, and interaction patterns.
- Location Data: Approximate location based on IP address to ensure compliance with regional gambling restrictions.
How We Use Information
We use collected information for the following purposes:
- Conducting analytics to understand user behaviour and website performance.
- Affiliate tracking and commission attribution for Mecca Bingo and partner recommendations.
- Improving site content, functionality, and user experience.
- Ensuring compliance with UK gambling regulations and age verification requirements.
- Sending marketing communications (only with your consent).
- Preventing fraud and maintaining website security.
Cookie Policy
Our website uses the following types of cookies:
- Essential Cookies: Required for website functionality and security.
- Analytics Cookies: Help us understand how visitors use our site (Google Analytics, similar tools).
- Affiliate Tracking Cookies: Track referrals to Mecca Bingo and partner sites for commission purposes.
- Marketing Cookies: Used to deliver personalised content and advertisements.
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect site functionality.
Third-Party Links
Our website contains links to third-party websites, including Mecca Bingo and other gambling operators and affiliate partners. We are not responsible for the privacy practices or content of these external sites. We strongly encourage you to review their privacy policies before providing any personal information or engaging with their services. Your use of third-party sites is governed by their own terms and conditions.
Your Rights
Under the UK General Data Protection Regulation (GDPR) and the Data Protection Act 2018, you have the following rights:
- Right of Access: Request a copy of your personal data.
- Right to Rectification: Request correction of inaccurate information.
- Right to Erasure: Request deletion of your data (subject to legal obligations).
- Right to Restrict Processing: Limit how we use your information.
- Right to Data Portability: Receive your data in a portable format.
- Right to Object: Opt-out of marketing communications and certain processing activities.
To exercise these rights, contact us using the details provided in the Contact Us section below.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes outlined in this policy. Typically, we retain:
- Contact information and user accounts: Until account deletion or 3 years of inactivity.
- Analytics and usage data: 26 months (in accordance with Google Analytics standards).
- Affiliate tracking data: As required by affiliate programme agreements and UK tax regulations (typically 6 years).
- Cookies: According to individual cookie expiration dates (ranging from session to 2 years).
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us:
Email: [email protected]
Website: lancsbusinessplus.org.uk
We aim to respond to all data requests within 30 days. If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO).